The Foundation for Community Development and Empowerment
Working together. Powering positive change.
Building Thriving Communities
The Foundation for Community Development and Empowerment, or FCDE, is an organization whose philosophy is rooted in locally-led, sustainable development practices that uplift communities and make comprehensive, lasting change. Based in Uganda, they partner with grassroots organizations tackling the root causes of poverty and injustice in rural communities. Unhappy with their current website and needing a more robust, organized, and visually appealing space to spread their mission, they partnered with side • sea for a full website redesign.
Mapping Their Impact
Currently operating out of two different regions in Uganda, FCDE plans to expand their work to other regions and countries. We created an extensible map that allows them to clearly showcase their growing locations.
Telling Their Stories
The best way to showcase your impact is by hearing directly from the people you serve. Throughout the FCDE site, we designed jumping-in points for “Featured Stories,” which highlighted the work FCDE has done in conjunction with different grassroots organizations.
Amplifying Their Mission
Like many of our clients, FCDE uses our proprietary fundraising platform, Hopsie. We integrated an FCDE-branded Hopsie widget into the site, allowing users to seamlessly start the donation process.
Throughout the site, you’ll see beautiful imagery, colors, and patterns that tie together to give a cohesive picture of Uganda told through different elements of the design. The basketweave pattern that we see as an overlay across various sections pays tribute to a popular trade in the country, and the yellows and greens used throughout the site represent the colors of the landscape. We made good use of the amazing photographs FCDE provided for us, telling the story of the organization through dynamic imagery.
Local Empowerment Changes Lives
A big challenge during this project was creating an information architecture that connected FCDE’s programs, the grassroots partners they work with, and their different areas of focus in a cohesive, easy-to-understand way. Clean design and special attention to the flow of the site ensures that the user can easily connect the dots between FCDE’s work and impact. Check out their site to learn more about their organization and how you can get involved.